With the creation of my new blog HardcoreUnemployable.com I thought it would be appropriate to kick it off with the mindset you need to get a business started.
First off no one knows for sure what is or what is not going to work. Especially when you are just getting started. One of the reasons why I like the lawn care business so much to get yourself into the entrepreneurial mind set is that you can start it with a limited amount of money and a limited amount of time.
When you start on a small scale with a service business, it’s pretty simple. You see how much you are making per hour and you can calculate your expenses to get a quick idea of your profit. Service businesses are wonderful ways to get started in the entrepreneurial world.
When you come up with a product you want to design, fabricate, market and hopefully sell. No one knows if it’s going to sell. That is part of the exploration you are to take. If you hit on something that sells, then good for you and scale it up to meet the growing demand.
If you don’t hit on something, that is ok too. I would venture to guess that most business ideas aren’t going to work. Trying something and throwing it out for the market to decide if they want to buy it or not, is what it’s all about. If something doesn’t sell, that is ok! It’s ok if it didn’t work. The beauty of it is that you are building an understanding and an infrastructure to create, design and sell a product.
What you don’t want to do is bet the farm on it and say it’s all or nothing. Why? Because if it doesn’t work, you aren’t going to get another chance at it. One of the secrets to success is giving yourself as many opportunities as possible to succeed. That means having money in reserve to experiment with the next idea. If your first one doesn’t work, play with it. Add something or subtract something from it. Experiment with the ingredients in your mixture and then present the new idea.
The most important part of it all is to not give up. You will be amazed at what you can learn when you give yourself time to experiment.
If you have a thought on this or a story you have gone through, I’d love to hear it. I am sure it will inspire others. Please jump onto the Gopher Lawn Care Business Forum and get involved in the discussion.